The sanctimonious branding of 'healthy' foods telling you that you don't need to feel guilty about eating this. It annoys me that the people at these companies assume that I would feel guilty about that.
|These are actually very tasty.|
It's just the use of the phrase 'guilt-free snacking' on the packet to which I object.
I'm an adult, and I choose what I want to eat and drink. Sometimes I eat healthily; other times I - knowingly - eat very unhealthily. But always it's my choice to eat the food that I do... So why would I feel 'guilty' about that?
I understand that a lot of these companies' marketing hinges on making people feel like that should be feeling guilty about the foods they have freely chosen to eat, but I'm not going to let anyone make me feel bad about eating good food.